My class discussion question needs to be answer with at least 150 words with example. I would like for it to be in your own words. If not please cite in text with reference, No plagiarism please. Doesnâ€™t need a title page.
Class: Good discussion so far on the pros and some cons of engaging in competitive analysis. One of the cons Alex pointed out was the risk that information could be inaccurate. What steps can one take to ensure that the competitive information one obtains is accurate?